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  1. Programs

企鹅电竞直播平台

In this section
  • Overview
  • Program description
  • Program delivery
  • Courses
  • Faculty
  • Transfer agreements
  • Admission requirements
  • Application requirements
  • Financial aid and awards
  • Request more info

Clear communication moves solutions forward. Study the art of persuasion through writing, public relations, journalism and digital communications, all within a framework of media and cultural studies.

Program intakes

There are currently no program intakes scheduled.
Please check back or contact us for more information.

Program description

Language, media, culture, technology.

Study these, and learn how clear communication moves solutions forward in business and society.

In the Bachelor of Arts in Professional Communication program, you'll become adept at professional writing, public relations, journalism, public speaking and digital communications.

You'll learn to persuade through words, graphics and storytelling.

You'll know what communication tools are available to you and how to use them.

All of this you'll study within a larger framework of media and cultural studies, sustainability, Indigenous contexts and globalization.

As a graduate, you'll have an education that balances classroom learning, professional experience, creativity and practical skills.

Study abroad

Customize your studies with a perspective-shifting international experience.

You can choose to study abroad for a semester at one of our partner universities in Sweden or Spain.

Learn more about studying abroad.

Who it’s for

This program is a good fit for students interested in a career in public relations, advertising, marketing and journalism, as well as corporate, technical and online communication.

Group work is an integral aspect of the curriculum and helps build necessary skills

Program delivery

Program options

There are two program options for the Bachelor of Arts in Professional Communication:

  1. coming soon:  four-year undergraduate degree  for students typically entering from high school (or equivalent)
  2. Third-year entry  (years three and four) for eligible students. This program can be completed in 12 months (on campus) or 24 months (blended).

First-year entry (four-year undergraduate degree)

Coming September 2023. Accepting applications in the near future. Please check regularly for updates.

A new undergraduate experience for students coming from high school is on the way .

For future changemakers. The passionate an the curious. Those who are ready to take action.

Learn more at  www.royalroads.ca/challenge .

Third-year entry (degree completion options)

You can complete this program in one of two ways:

  • on-campus intensive over 12 months
  • blended over 24 months

12-month intensive

The intensive option is ideal if you want to immerse yourself in your studies.

You'll take double the course load of the 24-month blended program and complete your degree in a shorter amount of time.

This program is delivered entirely on campus.

Studying on campus brings you together with your class colleagues and instructors. Expect the program to be rigorous. You’ll do homework, readings and team assignments outside of your full-time class hours.

You'll start your program with a non-credit, but required, course about academic integrity.

24-month blended

This two-year blended program includes online courses and on-campus residencies.

Online learning

Online courses consist of assigned readings, synchronous or asynchronous lectures and interactive discussions, and individual and team assignments.

You’re expected to meet deadlines and contribute meaningfully to your class. Your contributions are a big part of everyone’s learning.

You'll take one or two courses at a time. Courses last approximately 10 weeks, and each one requires approximately 12 to 15 hours of work per week.

You'll start your program with a non-credit, but required, course about academic integrity.

Residencies

This blended program has two two-week residencies.

Residencies are intensive and immersive. Many students say this time together is the highlight of their program.

During your residency, you can expect to:

  • attend classes full time (e.g., Monday to Friday from 8 a.m. to 5 p.m.)
  • complete homework and individual and team assignments outside of class hours
  • take part in extracurricular activities

Courses

ITAI

Introduction to Academic Integrity

0.0 Credits

COMMPRP

Career Management for Professional Communication

0.0 Credits

COMM330

Advanced Digital Communication

3.0 Credits

COMM365

Media and Cultural Studies

3.0 Credits

COMM420

Multimedia Storytelling

3.0 Credits

COMM375

Visual Communication

3.0 Credits

COMM329

Historical and Conceptual Foundations in Digital Communication

3.0 Credits

COMM352

Public Persuasion

3.0 Credits

COMM392

Communication Planning and Stakeholder Engagement

3.0 Credits

COMM300

Foundations of Professional Communication

3.0 Credits

COMM310

Communication Theory

3.0 Credits

COMM320

Professional Written Communication

3.0 Credits

COMM350

Interpersonal Communication Across Cultures

3.0 Credits

COMM400

Professional Experience in Communication

3.0 Credits

COMM435

Research Methods in Professional Communication

3.0 Credits

COMM415

Global Communication

3.0 Credits

COMM490

Capstone and Portfolio

3.0 Credits

COMM445

Crisis Communication

3.0 Credits

COMM423

Strategic Internal and External Communication

3.0 Credits

COMM443

Communication in Indigenous Contexts

3.0 Credits

COMM464

Sustainability Communication

3.0 Credits

COMM484

Current Topics in Contemporary Communications Practice

3.0 Credits

COMM460

Communication Ethics

3.0 Credits

Faculty

Tom Workman

Associate faculty

Tyler Nagel

Associate faculty

Virginia McKendry

Associate faculty

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Transfer agreements

Refine results

Holland College

Marketing & advertising management or journalism diploma

企鹅电竞查询v6.9 安卓版 University

Bachelor of Arts in Professional Communication

Humber College

Diplomas in broadcast, journalism and media communications

企鹅电竞查询v6.9 安卓版 University

Bachelor of Arts in Professional Communication

Kwantlen Polytechnic University

Diploma in Public Relations

企鹅电竞查询v6.9 安卓版 University

Bachelor of Arts in Professional Communication

Langara College

Associate of Arts degree in Creative Writing or English; Diploma in Journalism or Publishing

企鹅电竞查询v6.9 安卓版 University

Bachelor of Arts in Professional Communication

Lethbridge College

Digital Communications & Media diploma; Multimedia Production diploma

企鹅电竞查询v6.9 安卓版 University

Bachelor of Arts in Professional Communication

Loyalist College

Diplomas in journalism and television and film production

企鹅电竞查询v6.9 安卓版 University

Bachelor of Arts in Professional Communication

Nagindas Khandwala College

Bachelor of Mass Media years 1 & 2

企鹅电竞查询v6.9 安卓版 University

Bachelor of Arts in Professional Communication

Niagara College

Journalism or Broadcasting diploma

企鹅电竞查询v6.9 安卓版 University

Bachelor of Arts in Professional Communication

North Island College

Communications, business and tourism diplomas and associate arts degree

企鹅电竞查询v6.9 安卓版 University

Bachelor of Arts in Professional Communication

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First-year entry (4-year undergraduate degree)

First-year entry is for students coming from high school (or equivalent). Please review the  year 1 admission and application requirements  for more information. 

Third-year entry (degree completion - 3rd & 4th year)

Standard admission

  • Completion of a diploma, or 60 credits, in communication, journalism, business administration, or general arts, including a minimum of 24 second-year credits, with a minimum GPA of 'B' (3.00/4.33) from a recognized post-secondary institution.
  • Block transfer agreements:  Communication

Flexible admission

Applicants who do not meet the standard admission requirements will be considered for flexible admission  and assessed as follows:

  • Normally, a minimum of five years of relevant work experience in the areas of communication, public relations, journalism or other related fields.
  • Evidence of having sufficient knowledge, skills and abilities to complete a demanding academic course of study.

English Language Proficiency

  • If English is not your primary language, please review our  English language requirements .

Additional Recommendations

  • Academic writing skills are required for success in this program and an English composition course focused on academic writing is therefore recommended. The  Academic Writing and Critical Thinking  course offered through Continuing Studies at 企鹅电竞查询v6.9 安卓版 University meets this recommendation.

First-year entry (4-year undergraduate degree)

First-year entry is for students coming from high school (or equivalent). Please review the  year 1 admission and application requirements  for more information. 

Third-year entry (degree completion - 3rd & 4th year)

If you've completed some university or college courses, you may be eligible for the degree completion option, comprising of years 3 & 4 of this program. Before your file can be assessed for admission, the following information & supporting documents are required for entry to third year.  

Application form

In order to  apply online , you will be required to create a log-in account using your email address. You will be required to list all credit courses and/or programs you have completed or are currently enrolled in. If your application fees are being paid by a third party, review sponsored student information . Once submitted, you may check the  status of your application  at any time.

Official transcripts

Applicants are responsible for arranging for the submission of official transcripts from ALL post-secondary (higher education) institutions currently or previously attended, for all credit courses and/or programs. Transcripts are not required for non-credit programs or courses, though some programs may require proof of professional certifications or designations.

Transcripts are considered official only if submitted directly by the Registrar or other recognized authority of the providing institution in the institution's original, sealed envelope. If the envelope has been opened, the transcripts are no longer official and new (official) transcripts will be required to complete your application.

All international transcripts or credentials are subject to an  international transcript and/or credential evaluation .

If applicable:

  • Applicants declaring permanent resident or Convention Refugee status in Canada, must submit a copy of their Permanent Resident Card (PR card) along with their application.
  • Transcript evaluation fee or  credential evaluation report , if submitting international transcripts.
  • An official  English language proficiency score  report or other evidence of proficiency if English is not your primary language.
  • Other information or documents as may be requested to determine your eligibility.

For information on how and where to send your supporting documents, please refer to the  document submission  guidelines.

Additional requirements for flexible admission

For applicants who will be reviewed under the flexible admission process the following additional supporting documents will be required:

Personal statement

Your personal statement should be at least a two-page letter indicating your motivation for seeking entrance to the program. Your statement should comment upon your personal and career goals, the expectations you have for the program in relation to the achievement of your goals, and the strengths you feel you can bring to the program. Please expand upon why you think your life and work experience and/or related formal education and courses merit adjudication under the  Flexible Admission process .

Letters of reference

Your two letters of reference should consist of the following : 

  • Academic Reference:  This letter should attest to your performance in the context of your current or previous studies. The letter can address such areas as academic achievement, study skills, teamwork, leadership potential, human relations, flexibility, communication, and technical skills. 
  • Professional Reference:  This letter should attest to your current or previous performance in your professional life. The letter can address areas such as communication skills, interpersonal and leadership skills, management potential, work ethic, etc.

Detailed résumé

  • Education:  List all post-secondary education, degrees, diplomas, and certificates you have achieved. 
  • Work Experience:  Please include name of organization, position, length of service (month and year), and a brief description of duties.
  • Voluntary / Unpaid Work Experience:  List and describe any voluntary/unpaid post-secondary employment and/or community service experience. Please include the name of the organization, length of service, and a brief description of duties. List positions you have held in this service.
  • Information Technology Training and Experience:  Briefly describe your level of training and experience in the use of information technology including computers, software and telecommunications networks as tools for business, education, teaching and personal use.
  • English Language Skills:  List English (and related) courses completed, which will also appear on your official transcript(s). Include any other experience of written or spoken English (e.g. published writing, prizes and awards, debating club membership, etc.) that may assist us in adjudicating your application for admission.
  • Professional memberships/affiliations:  List memberships and positions you hold/have held in professional associations, service clubs, community/volunteer sector.
  • Other relevant information:  Provide any other information which you believe is relevant to your application and will be of assistance to the review committee.

Portfolio (upon request)

Your portfolio should include digital samples (disk or flash drive) of completed work such as projects you have managed, reports, published writing, syllabus outlines of courses you have taught, etc. A portfolio is especially useful for those applicants who have career experience but lack the formal requirements for admission and wish to apply through our Flexible Admission process.

For information on how and where to send your supporting documents, please refer to the  document submission  guidelines.

Financial aid and awards

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Brian Grant Award

To support students who are preparing themselves for work in the field of solid waste planning and management.

$1,500

Active students (In-course)

Budh Singh and Kashmir Kaur Dhahan Scholarship

To assist underrepresented students and reward their excellence in education and community leadership.

$5,000

Active students (In-course)

Building Peaceful Communities Award

Assists students from Alberta enrolled in Justice Studies and Conflict Analysis and Management programs who demonstrate competency in negotiation and mediation.

$1,000

Active students (In-course)

Business for Business - Student Entrepreneur Award

Business for Business Networking Group assisting BCom students who demonstrate entrepreneurial spirit and plan to establish or work with a small business in Victoria, BC.

$1,000

Active students (In-course)

Canada Graduate Scholarships - Doctoral (CGS D) and Doctoral Fellowship program

To reward and retain top-level graduate students at Canadian institutions, to enable a high-quality research training experience for award holders and to foster impacts within and beyond the research environment.

$20,000 to $35,000 renewable for up to 3 years

Student research funding

Canada Student Grant

This Federal grant program is offered to low and middle-income families who qualify through their provincial student loan program.

Up to $750/month (covid value)

External

Canada Student Grant for Services and Equipment for Students with Permanent Disabilities

This program helps part-time or full-time students with permanent disabilities pay for exceptional education related costs for services and equipment.

Up to $20,000 per year

External

Canada Student Grant for Students with a Disability

This program helps part-time or full-time students with permanent disabilities with the cost of education.

$4,000 per year (covid)

External

Canada Training Benefit

The Canada Training Benefit gives workers money to help pay for training, provide income support during training, and offer job protection so that workers can take the time they need to keep their skills relevant and in-demand.

Up to $5,000

External

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